SAVE THE DATE

 

Fall Focus Donation Heifer Selling at Virginia Beef Expo

McDonald Farms is donating a “pick of the lot” for the Virginia Beef Expo, April 17, in Harrisonburg. The buyer will get to pick from McDonald Farms 2019-born Simmental and SimAngusTM heifers.

Proceeds of the sale will go to the American Simmental-SimbrahFoundation and the Virginia Simmental Association to support the 2020 Fall Focus this August in Roanoke, VA. McDonald Farms will supply a list of the heifers’ registration numbers to choose from. Buyer must select their female by April 30, 2020.

Bill McDonald, owner and manager of McDonald Farms, says, "We are glad to support the American Simmental-Simbrah Foundation in its efforts to promote and fund educational programs for cattle producers. By donating this 'Pick of our 2019 Simmental or SimAngus Heifers' we are helping to make this a reality. McDonald Farms has supported Fall Focus since it started and is very honored to help the Virginia Simmental Association host this event in our great state. This will be the first time in 15 years that anyone has had the opportunity to purchase one of our females at a public Simmental sale." For more information about the donation lot contact Bill McDonald at info@mcdonaldfarms.com or DP Sales at office@dpsalesllc.com. Interested in learning more about this year’s Fall Focus, head to fallfocus.org.


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Education Session

Our Goal

To arm seedstock breeders and commercial cattlemen with information to confidently make genetic selection decisions, market their product, promote the beef industry, and plan for the security of future generations.

 

Board Meeting and Events

Interactive Committee Meetings

Join the ASA staff and Board of Trustees at Fall Focus 2021. 

The schedule and registration information will be posted when available in 2021.   

 

 

 

 

Hotel and Area Information

Fall Focus 2021

The Hotel Roanoke & Conference Center
110 Shenandoah Avenue
Roanoke, VA 24016


Direct 540-853-8254 | Fax 540-853-8264

Retired professor of Animal Sciences Western Kentucky University

Red Hill Farms

Dr. Gordon Jones retired in 2010 as professor of animal science after 40 years on the faculty at Western Kentucky University (WKU). During his tenure at WKU, he taught Introduction to Animal Science, Meats and Meat Products, Beef and Swine Production, and Animal Breeding. In addition, he was involved in the beef industry in KY and presented many programs on various aspects of the beef industry. Beef Cattle Selection and Mating Systems have been topics of major interest to Dr. Jones.

Jones served six years on the beef improvement committee of the Red Angus Association of America (RAAA), and he is currently a member of the technical committee of RAAA. Dr. Jones and his family have been involved in the swine seedstock business for over 50 years, and he is presently involved with his family in the Red Hill Farms Red Angus and Simmental operations. He works with commercial producers in planning selection programs and crossbreeding systems.

Thank You to Our 2019 Sponsors 

NCBA

  Fred Smith Company 
       
 

 

    Bill and Penny Zimmerman Mark Barnell Cattle Company  
http://www.simmental.org   Kansas Simmental Association